Family Cruise Travel, Intent to Buy

powered by Amex Advance℠
Audience ID UAA0089
This audience is looking for the next great adventure for their families. They’re not just looking for any old adventure, though, they want to take to the water in a big way, and tend to favor cruises themed for holidays or a favorite movie franchise, or destination cruises taking them to places as near and far as Alaska, the Mediterranean, or China. They’re likely to respond to deals that will get them on deck once more. Finding a good cruise agent and making sure there are plenty of activities for their kids is key, so they can relax with a drink in hand and the unrivaled view of their destination spread out before them.
  • 66%
  • 34%
  • 73%
  • 49%
  • 58
  • $69K
  • 3
  • Audience size
    15,595,000
  • CPM by tier
    $1.00 / $1.50 / $2.00