Ford Loyalists

Social Media Active
Audience ID USP0115
Ford regularly wins customer loyalty accolades year after year and these consumers are the reason why. They have grown up with Ford, learning to drive one and then dreaming of a new Mustang for graduation. Their F-series truck is a work vehicle, a mobile office, and a weekend toy-hauler. These consumers are receptive to offers from everything Ford; vehicles, parts, clothing, even décor. Whether they are looking for a new car or artwork depicting a classic, the love of Ford vehicles runs in the family for this audience.
  • 57%
  • 43%
  • 64%
  • 47%
  • 54
  • $89K
  • 4
  • Audience size
    5,263,000
  • CPM by tier
    $1.00 / $1.50 / $2.00